Portfolio Area 02

CREATIVE MARKETING VISUAL ASSETS.

Graphic design, campaign assets, social graphics, event promotions, lead magnets, branded templates, and website visuals.

Design Branded graphics, layouts, templates, and campaign visuals.

Purpose Assets built for clarity, action, and stronger presentation.

Range Social, web, email, events, promotions, and lead magnets.

Graphic Design Campaign Assets Social Graphics Lead Magnets Brand Templates

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Visual Gallery

Design work employers can scan quickly.

Replace these placeholders with real screenshots of social graphics, PDFs, campaign layouts, flyers, website sections, or branded templates.

Social Graphics

Branded Social Posts

Static posts, carousels, campaign visuals, product posts, and recurring content designs.

Campaign Assets

Launch & Promo Graphics

Visual assets for product features, seasonal pushes, giveaways, announcements, and campaigns.

Events

Event Promotions

Flyers, class announcements, open house graphics, promotional posts, and local event assets.

Lead Magnets

PDF & Checklist Layouts

Downloadable assets, checklist concepts, CTA graphics, and conversion-focused page layouts.

Templates

Reusable Brand Systems

Recurring formats that keep content consistent while reducing production time.

Web Visuals

Landing Page Visual Direction

Hero sections, service layouts, offer visuals, CTA sections, and conversion-focused design thinking.

Design Thinking

Not just decoration. Marketing assets with a job.

These breakdowns show how I think about design in a marketing context.

Breakdown 01

Campaign Asset System

Goal: Create repeatable graphics for campaign consistency.

Work: Templates, social formats, promo graphics, and message hierarchy.

Value: Makes campaign production faster and more visually consistent.

Breakdown 02

Event Promotion Design

Goal: Make events easier to notice, understand, and act on.

Work: Flyers, announcements, social posts, and clear CTA placement.

Value: Connects visual design to attendance, awareness, and engagement.

Breakdown 03

Lead Magnet Layouts

Goal: Turn information into a useful downloadable asset.

Work: Page layout, checklist formatting, CTA flow, and branded presentation.

Value: Helps convert attention into leads, inquiries, or next steps.

Workflow

How I approach creative marketing work.

Clarify the goal and audience.

Build visual hierarchy around the message.

Create assets that fit the brand and platform.

Use templates and systems to keep production consistent.

Tools

Creative stack.

Canva Adobe Photoshop Adobe Illustrator Adobe Premiere Pro WordPress Squarespace Webflow Mailchimp Meta Ads Google Ads

Social Work Systems Work

Next Step

Need creative marketing support?

I am open to remote and hybrid roles involving creative marketing, graphic design, campaign assets, brand content, social graphics, and visual marketing systems.

Professional Details

[email protected] linkedin.com/in/levivanstappen Appleton, Wisconsin Remote / Hybrid Marketing Roles

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